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We’re Certified Kajabi Experts with 15 years of hands-on Kajabi experience and 25 years of instructional design expertise, combining platform mastery with powerful learning strategies to build online course businesses that truly thrive.
From big-picture growth strategy to fully “Done-For-You” implementation, we manage every detail with precision—so you can stay focused on serving your audience. We don’t just build courses; we design transformative learning experiences that convert, engage, and retain.
Our mission is simple: unlock the full potential of your Kajabi account, maximise your ROI, and create programs your students love, and keep coming back for.
The Customer's Shoes Blog
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14 Ways to Promote Your First Online Course
Creating an online course is a fantastic way to share your knowledge, skills, and expertise with others while also generating income. However, it's not enough to create a fant...
6 Reasons Why We Prefer Using Kajabi for Our Online Course Development
Kajabi is a popular platform for creating and selling online courses, and there are several reasons why we prefer to choose to use it for our course design and creation:
...
Unlocking the Mystery Behind Lackluster Results in Your Online Cour...
How many of your students need to remember what you taught them during the course you so carefully designed?How many get the results you promised?You go to all that trouble to...
Why You Should Build Out a Small Course First
An MVP (Minimum Viable Product) is a development technique in which a new product is introduced to the market with basic features but sufficient enough to get the attention of...
The Basics of Story Telling in Course Design
Storytelling in online course design refers to using narrative elements, such as characters, plot, and conflict, to create a more engaging and immersive learning experience fo...
11 Strategies to Make Your 'Therapy' Practice Thrive with Online Co...
Online courses are becoming increasingly popular for therapists to reach more people and grow their practice. With the right strategies, therapists can create an engaging and ...
10 Proven Tips to Maximize the Potential of Your Online Courses and...
1. Understand Your Learners and Their Needs
Understanding your learners and their needs is critical to successful course design. Knowing your target audience, their learning ...
What is the Optimal Video Length for Online Course Content?
Video length is essential in online courses because it can affect student engagement and retention. There are several reasons for this, so when you think about your course des...
Simple Strategies for Incorporating Gamification into Your Kajabi C...
In this post, we summarise how to gamify your online courses if you are using Kajabi.Â
Some other posts we have written give you background information about gamification in ...
Uncovering the Reasons Why So Many Students Struggle to Complete Th...
With the increasing popularity of online learning, more and more students are turning to digital learning platforms to complete their courses. However, many of these students ...
What is the Best Kajabi Membership Theme?
This is a question we frequently get asked. And like so many "what's the best" type questions, the answer often depends.
Knowing exactly how the membership site operates in K...
Which is Best, Kajabi or WordPress?
We've been using Kajabi in our business for over nine years now. And every week I get asked why did you switch from WordPress? Why is Kajabi better?
For those of you reading ...
How Can I Improve My Student Learning Experiences?
In this post, we consider the emotional connection your students and learners have with the learning experiences you provide, and how this impacts their engagement with your l...
Pivoting Your Coaching or Training Business to Deliver 100% Online
What does pivoting mean? Pivoting is a term you will have heard frequently over the last six months. It means changing the way you do things to either survive or make the most...
How to Transfer Your WordPress Blog Posts to Kajabi in 4 Easy Steps
If you are looking to migrate your WordPress blog posts content to Kajabi, it's not as quite simple as exporting all your posts and media into a file and uploading them into K...
OMG! How Do I Increase My Course Completion Rates?
I recently had a conversation with a trainer who pivoted part of her revenue stream to selling her expertise online through short courses. Her audience really loves what she d...
Turning Books into Online Courses: A Step-by-Step Guide
We often get approached by authors looking to potentially convert their non-fiction book into an engaging online course.
It’s a promising endeavour as courses can be highly p...
If Your Business Were a Shoe, What Would It Be?
Activity Aim
The aim of this activity is to allow participants an opportunity to discuss how they see their business, department, team or other issues based upon using a shoe...
My Shoe Represents How I Feel About My Role in Our Team
We've used this activity many times with teams to help them understand the landscape they work within may not be quite like they perceive it to be. The team landscape is for e...
Change Your Scenery and Understand What's Going On in Your CEX
If you have ever moved house or changed workplaces you'll know how much more sensitive you are to your surroundings. You become heightened and sensitised to new experiences an...
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