If you are looking to migrate your WordPress blog posts content to Kajabi, it's not as quite simple as exporting all your posts and media into a file and uploading them into Kajabi.
It is more tedious than that. In this post, I share with you the four simple steps to go through to transfer your posts successfully.
Whilst you are beavering away transferring content from your old website to Kajabi it's worth setting up a static home page on the old site to be used to point people to the new home of your business and its content. That way any traffic you get can see what's taking place and hop over to the new site. You can then carry on working behind the scenes.
Whilst you transfer things from WordPress to Kajabi, there is a chance that someone will click on a deleted or draft post. When this happens, the posted visitor will see a 404 page on your WordPress site. I recommend putting a message on this post that redirects people with a link to your Kajabi site. If you do not know how to edit your 404 pages on WordPress, then search on Google, and you will find lots of useful posts.
Make sure that you explain the move you are making and have a link to your Kajabi site. Here's how to edit your 404 pages in Kajabi by the way. You don't need to do it for this transfer process, but the help article tells you about 404 pages and how to edit yours in Kajabi.
Look at your Google Analytics and see which posts have been the most viewed. These are the ones you need to treasure and are on your must-have list to transfer. If you don't use Google Analytics, then see if your site has any other data capturing plugins that are doing the job.
Also, look at which posts have had the most user engagement with comments or likes. Again keep these on your must-have list. Now use this data to guide you in which of the remaining posts you should transfer.
If you only have a handful of posts and you are happy with the relevance and quality of your content, then it makes sense to keep them all. But if your posts run into the hundreds, then it's wise to narrow things down and consider which posts are worth having.
Because over time, the content may have become less relevant, outdated or no longer represents the content type you now need. Also, over time, your writing style will develop and your audience change. Consequently, you will have content that will not serve your new Kajabi site and the people it is intended for.
Remove any time-related content. There is no need to keep posts related to specific events that have been and gone. For example, that post you wrote two years ago to advertise an event you were holding.
As you work your way through your posts be ruthless. If it's no longer of value, then delete it there and then. This quickly eliminates redundant posts.
If you are going to keep it, then unpublish it so that it is in draft status. This makes it easier to know what's to be copied across to Kajabi when you get to that stage.
And when in doubt, chuck it out.
Basically, the process to follow for each post-migration is this:
That's it. Job is done!
How long should it take to complete each post? I allow 10 minutes to copy and republish each post. This will allow you time to replace the images as I've described above and to tweak your SEO settings.
We have migrated dozens of WordPress sites to Kajabi for clients and 10 minutes is a comfortable time to allow. If you use that figure, you can work out the total time it is likely to take which will help you decide whether it's a task you can do yourself or one that is worth paying someone else to do.
If you need any help on migrating your WordPress, Squarespace, Wix to Kajabi, then please contact us at [email protected] and we can give you a price to help.
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