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The Customer's Shoes Blog
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From Page to Profit: The #1 Mistake Authors Make When Turning Their...
The Hidden Trap for Authors
Youâve written a book. Youâve poured months, even years, into crafting your ideas, your stories, your expertise. And now youâre wondering: Could t...
Your Course Isnât Competing. Itâs Connecting. Hereâs Why That Matte...
âWho needs another course like yours?â
Thatâs not your audience talking. Thatâs your inner critic rehearsing a fear-based pitch.
Hereâs what most people miss:
Thereâs no su...
The Power of Community: How Building Connections Transforms Online ...
Youâve launched your course, but instead of engagement, thereâs a deafening silence.
Itâs not your content. Itâs not your tech. Itâs that you're missing one key ingredient th...
The One Thing Most Courses Get Wrong (Hint: Itâs Not the Content)
âI spent six weeks filming videos. Hired a videographer. Got the lighting right. Launched the course⌠and barely anyone made it past Module 2.â
Thatâs what a coaching client ...
The Coaching Revolution You Didnât See Coming
Imagine sitting across from someone who went from armed robberies to running a $25âŻmillion coaching empire, complete with a Netflix documentary, and thinking: âIf this guy can...
From âOopsâ to Outstanding: Why Your Online Course Build Deserves B...
We've run a successful course creation and digital learning business since 2009, and over the past six years, Upwork has been just one of several lead generation tools we've u...
What If Your Legacy Dies With You?
Youâve spent 15, 20, maybe even 30 years helping others heal...
Youâve seen what works. Youâve walked people back from the edge. Youâve built up a mountain of hard-won wisdom...
Your Online Course Isnât the Problem. Saturation Is!
You donât need more content.
You need more clarity.
Because hereâs the uncomfortable truth:
"The online course space isnât new anymore. Itâs noisy. Bloated. Overcrowded"
...
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