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We’re Certified Kajabi Experts with 15 years of hands-on Kajabi experience and 25 years of instructional design expertise, combining platform mastery with powerful learning strategies to build online course businesses that truly thrive.

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Past Posts

Why Turning Your Book Into a Course Is No Longer Optional, It's a Lifeline
#booktocourse #monetizeyourbook #onlinecoursecreation
The Curse of Knowledge Is Stopping Your Best Experts From Ever Teaching — And They Don't Know It
expert to educator instructional design online course creation
Why So Many Online Courses Lose Students Before the Finish Line, And What Really Works to Fix It.
author booktocourse online course creation
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The Customer's Shoes Blog

Be inspired. Be informed!

If Your Business Were a Shoe, What Would It Be?

Activity Aim The aim of this activity is to allow participants an opportunity to discuss how they see their business, department, team or other issues based upon using a shoe...
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My Shoe Represents How I Feel About My Role in Our Team

We've used this activity many times with teams to help them understand the landscape they work within may not be quite like they perceive it to be. The team landscape is for e...
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Change Your Scenery and Understand What's Going On in Your CEX

If you have ever moved house or changed workplaces you'll know how much more sensitive you are to your surroundings. You become heightened and sensitised to new experiences an...
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The Most Powerful Activity you Can Use to Demonstrate Shared Vision

A few years ago, I met with the MD of John Lewis's flagship store on Oxford Street, London. Sales were slipping and the store was lacking in other key areas including the cust...
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Line Up, Line Up - Get Yourselves Sorted Out

This is a short and simple (can be made more difficult) group challenge that asks participants to arrange themselves in a line according to certain criteria. These criteria c...
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How Many Ways Can You Tie Shoe Laces?

Activity Aim The aim of this activity is to get participants to think about how routine many of their choices are when it comes to offering customers solutions to problems an...
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The Broken Email Activity

Communication is the key to all successful relationships whether in the family, community, at work or with customers. Telling employees they need to communicate should be a n...
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