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This week’s headlines reminded us how quickly politics can turn. Leaders rise and fall not only because of their ideas, but because of the scrutiny and expectation...
The Hidden Trap for Authors
You’ve written a book. You’ve poured months, even years, into crafting your ideas, your stories, your expertise. And now you’re wondering: Could t...
Be honest: if I stripped your name and logo off your online course, would anyone still recognise it as yours?
If the answer is “probably not,” then we need to talk about bran...
“Who needs another course like yours?”
That’s not your audience talking. That’s your inner critic rehearsing a fear-based pitch.
Here’s what most people miss:
There’s no su...
You’ve written the book. Poured your expertise onto the page. Maybe it’s helped readers. Maybe someone’s even said, “This should be a course.”
They’re right.
In today’s digi...
Ever heard someone say they’ve got an “Ernie”?
A friend of mine has - literally! That’s what he calls his "hernia."
Now, most people would either rush to the GP or avoid the...
You Wrote the Book. Now Let’s Build the Learning Experience.
You’ve done the work. The research. The writing. The refining. You’ve put your expertise into print. And now? It...
You don’t need more content.
You need more clarity.
Because here’s the uncomfortable truth:
"The online course space isn’t new anymore. It’s noisy. Bloated. Overcrowded"
...
Thinking About Turning Your Healthcare Book into an Online Course?
If someone’s asked you to consider it, that’s a good sign—your content clearly has value. But before you di...
Creating an online course is a fantastic way to share your knowledge, skills, and expertise with others while also generating income. However, it's not enough to create a fant...